Advertising Rates

Thurston-Mason
Senior News

The information below in PDF format you can print out: Advertising Rates

WHY ADVERTISE HERE
1. Specialized reader group
2. Advertising more likely  to be noticed on tabloid format
3. Paper kept all month for reference
4. Competitive prices

Circulation 17,000 – Monthly Tabloid (half direct mail/half bulk drop)
Column Width: 2 1/4 Inches
Page: 4 Columns – 10” wide x 16 inches tall (print area 15.75”)
Rate Card Effective Starting February Edition 2013

The Thurston-Mason Senior News is a well established senior citizen news monthly reaching nearly every senior household in the two counties and those residing nearby in neighboring counties. The paper reports on senior organizations, retirement planning, legislation, health, travel and anything from alternative energy to zoology.

The Thurston-Mason Senior News publishes monthly during the last week of the month with article and advertising deadline of the second Friday of each month. Ad copy is preferred in a PDF electronic format of the correct dimensions.  We can help create an ad at no extra charge, please e-mail/call and someone will assist you.

SENIOR NEWS ADVERTISING RATES
Rates are figured per column inch. Our tab column inch is 2 1/4 inches wide by 1 inch high.

OPEN RATE: $20.00 per column inch

DISCOUNTS: 6x Rate-$19. per inch for 6 time or every other month
12x Rate-$18. per inch for every edition for a year

NON-PROFIT/CHURCH RATE:
A flat rate of $16 per column inch

ADVERTISING AGENCIES
Our Rates are non-commissionable, agencies need to add their fees on top of our rates.
MECHANICAL REQUIREMENTS:
1 column    2 1/4 inches
2 column    4 7/8 inches
3 column    7 1/2 inches
4 column    10 inches

COLOR/INSERTS:
Color  is available at $60.00 per insertion.
Inserts are available for $50 per thousand.
(half run or full run insertions only)
Our mailing list is not for sale.

RATES FOR REPEAT CUSTOMERS (Black & white)
SIZE    COLUMN INCHES    1X    6X    12X
Minimum Ad  1         $20    $19    $18
Card height    2        $40    $38    $36
2X2        4        $80    $76    $72
Eighth page    8        $160    $152    $144
Quarter Page    16        $320    $304    $288
Half page    32        $640    $608    $576
Full page    64        $1280    $1216    $1152

(360) 586-3590
FAX (360) 586-3591
E-mail: seniornews@olywa.net
The Thurston-Mason Senior News is a project
of the Thurston County Council on Aging
112 E. 4th Avenue, Olympia, WA 98501
Non-Profit 501-C3

The above information in PDF format: Advertising Rates